Urban Documentary / Micro-Content • New York • 3 weeks
Pre-production
1 week
Production
1.5 weeks
Post-production
0.5 week
Published
Launch on Week 4
This project captures the raw, unfiltered energy of New York City's subway performers — from breakdancers in Times Square to saxophonists in Union Square. Our team will produce a series of 10 short-form vertical videos (60-90 seconds each) that blend documentary storytelling with high-energy social media editing. Each episode introduces one performer, their craft, and their connection to the city, ending with an immersive performance moment that's engineered for shares and saves. What makes this unique: We're not just documenting — we're actively participating in the city's creative economy. We'll collaborate with the MTA's Music Under New York (MUNY) program to access premier performance spots, and we'll use AI-assisted editing (like auto-captions and beat-synced cuts) to make the content feel native to TikTok, Instagram Reels, and YouTube Shorts. The series will also include 'day-in-the-life' behind-the-scenes clips, amplifying the creator's personal brand and the performers' stories. The final package is a binge-worthy content series that boosts our talent's portfolios with real-world, high-engagement deliverables. Perfect for a team that loves fast-paced production and urban culture.
This project captures the raw, unfiltered energy of New York City's subway performers — from breakdancers in Times Square to saxophonists in Union Square. Our team will produce a series of 10 short-form vertical videos (60-90 seconds each) that blend documentary storytelling with high-energy social media editing. Each episode introduces one performer, their craft, and their connection to the city, ending with an immersive performance moment that's engineered for shares and saves. What makes this unique: We're not just documenting — we're actively participating in the city's creative economy. We'll collaborate with the MTA's Music Under New York (MUNY) program to access premier performance spots, and we'll use AI-assisted editing (like auto-captions and beat-synced cuts) to make the content feel native to TikTok, Instagram Reels, and YouTube Shorts. The series will also include 'day-in-the-life' behind-the-scenes clips, amplifying the creator's personal brand and the performers' stories. The final package is a binge-worthy content series that boosts our talent's portfolios with real-world, high-engagement deliverables. Perfect for a team that loves fast-paced production and urban culture.
2 roles still open